Motivating people to support your cause with donations can be a daunting yet exciting task. There are a myriad of reasons that people give and I won’t elaborate on all the reasons in this blog. But I want to highlight a few of those reasons on what motivates people...
Social media is the platform through which communication, advertising, and sharing happens now. Statistics show that since 2012, the average number of social media platforms per user has risen from three to seven accounts. In order to run a successful fundraising...
How often as fundraiser leaders have we sat in a meeting when we heard somebody say “fundraising should be easy” when discussing a particular project which is short on funds. At the same meeting, another executive across the table chimes in and remarks that that “we...
This past May I had the privilege of attending the commencement exercise for my daughter Emily at the University of North Carolina at Chapel Hill. It was a glorious weekend full of pomp and circumstance as Emily enjoyed a very successful career at UNC. She...
How to Target Businesses for Donations Fundraising can be tricky. While you may be supporting a fantastic and beneficial cause that could change lives, it can be difficult to get people to part from their hard-earned money to help it out. When looking for charitable...
