Creating Effective Fundraising Campaign Goals

Creating Effective Fundraising Campaign Goals “What are your fundraising goals?” While it may sound like a simple question, especially for a nonprofit corporation, many NGO firms and charity organizations tend to struggle with the answer. In many ways, their goals go...

Dan Pallotta: The way we think about charity is dead wrong

Activist and fundraiser Dan Pallotta calls out the double standard that drives our broken relationship to charities. Too many nonprofits, he says, are rewarded for how little they spend — not for what they get done. Instead of equating frugality with morality,...

Leveraging Social Media to Increase Donations for Nonprofits

Living in the digital age, we cannot help but notice how far social media has grown. Not only do we use these platforms for our personal lives to connect and engage with family members and friends, but also we utilize these properties within our professional lives as...