Creating a Culture of Social Impact and Creative Innovation

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When it comes to the day-to-day operations of a social impact organization, various nonprofit organizations are held to the limited restrictions of their resources and societal awareness. To help establish a strong culture of social impact, social justice, and creative strategy, it is imperative that you leverage your own strengths and take it upon yourself, and your organization, to advocate for this type of change. Remember, you can give a person the facts about a situation. But to spark that much needed change, you will need to raise awareness and inspire the true leaders that can make a difference each and everyday.

Take the Fight Online

There is a fine line between ranting online and raising awareness publicly. When it comes to making an impact, creating a strong, rich, and consistent platform online through a blog, Twitter, or Facebook, can help reach and educate larger community about the ongoing problems of the world. We have already seen this with incredible nonprofit campaigns. But for you to be the true game changer, you need to utilize these platforms as your voice to the world.

Create Events

If you have the resources, try and set up various events that can showcase your nonprofit’s missions. Many nonprofit organizations do this with either family-friendly events or enriching active assembles. Whatever is the case, these events can help raise awareness to the overarching issues that are facing the world today.  

Attend or Create a Seminar Talk

We are all familiar with the trending TedTalks. Like those events, you can hold your own personal seminar at local colleges or meet up organizations that can highlight the various missions and goals of your nonprofit. For these events, make sure you are equipped with a strong yet appeal presentation. In addition, be prepared to answer any and all questions about what your organization can do in the future.

Recruit People of Similar Interest

Whether they are apart of your nonprofit organization or not, there will always be a strong group of people who are looking to make a change in the world. It would be to your best advantage to tap those resources and utilize those individuals as volunteers in spreading and marketing your mission to the general public.

Engineering for social impact: Randy Marsden at TEDxEdmonton

Randy is the co-founder of Swype Inc. and Cleankeys Inc. He has pioneered specialized computing technologies for people with disabilities for more than two decades. In 2001, Randy originated the concept of Swype, a touch screen-based predictive text technology, which allows people to draw or swipe characters instead of typing on a graphical keyboard. He invented the Cleankeys® wipe-able computer keyboard – an easy-to-disinfect, button-less, touch- and tap-sensitive keyboard for dental offices, hospitals and other settings where infection control is a primary concern. In 2011, Randy was recognized with a Manning Innovation Award. He has a BS in Electrical Engineering from the University of Alberta.

 

Toby Eccles: Invest in social change

Here’s a stat worth knowing: In the UK, 63% of men who finish short-term prison sentences are back inside within a year for another crime. Helping them stay outside involves job training, classes, therapy. And it would pay off handsomely — but the government can’t find the funds. Toby Eccles shares an idea for how to change that: the Social Impact Bond. It’s an unusual bond that helps fund new social services — especially those where a small investment could create a much larger societal benefit. (And yes, investors, mainly NGOs, get a share of the profit if the service works.)